RipDigital Case Study
Eons ago, I wrote about RipDigital, a service that extracts all your CDs to digital audio for you. You send them your CDs, they do the ripping, and they send the CDs back plus DVDs with the MP3s. At the time, I bemoaned the time I had wasted ripping my CDs, when I could have paid RipDigital US $129 to do 100 CDs. Then I read this paragraph of Gizmodo’s review:
Another policy I can’t fault them for (but which is the topic of hot debate among my friends ever since I began this review) is RipDigital’s policy of putting a digital watermark on every MP3. The reason for this of course is so that you don’t rip a gang of discs and then offer them up on BitTorrent or Usenet, thus cheating thousands ofmusic label execsartists out of money that would be used to buydrugs, yachtsformula for their starving infants.
That’s too bad, because I was sold on this company up to that point. Ah well, soon enough some company will emerge in Ecuador or India or Thailand that will do this without the DRM.