Bullish on the Right Brain
I finally got around to reading the latest issue of Wired. There’s a really interesting piece on the re-emergence of right-brain thinking in the workplace, and how traditional left-brain jobs are most at risk for outsourcing:
But as the cost of communicating with the other side of the globe falls essentially to zero, as India becomes (by 2010) the country with the most English speakers in the world, and as developing nations continue to mint millions of extremely capable knowledge workers, the professional lives of people in the West will change dramatically. If number crunching, chart reading, and code writing can be done for a lot less overseas and delivered to clients instantly via fiber-optic cable, that’s where the work will go.
The gist is that any basic knowledge worker activity–and that includes portions of traditional alpha careers like lawyers and doctors–will get automated or outsourced. That’s one reason I got out of pure technical writing–I recognized that it’d be pretty easy to outsource how-to manuals to the developing world. Marketing writing, on the other hand, is far trickier to outsource, because of the cultural sensitivity it requires.
