The Art and Craft of Making Trailers
Via somewhere I can’t remember, here’s an interview with a guy who makes trailers. There isn’t too much fascinating information, but if you’re a cinephile like me, you’ll dig it:
Why footage appears in a trailer but not in the movie: “When I talk to people outside the business they think that’s some sort of devious thing going on. But what happens is that [the filmmakers] are cutting the movie the same time we are cutting the trailer. It is a concurrent thing and so they are making their decisions and the studio is making theirs on what the trailer should be so a lot of times the trailer will go out and two months later they will pull something out of the movie.”
As a bonus, here’s a link (Flashy Flashness ahead) to one of the more famous voices behind the trailer. You know the one: “In a world where no one can find their pants…a hero emerges…” and so forth.
Brian El 
darren 
Reivin 
Ronald Wolf