Via Derek, I read Jeff Croft’s a lengthy, fretful post about how ‘professional designers’ are being shafted by $30/hour amateurs. He wants to charge a lot more than $30/hour, apparently, but is disgusted by all the clients going to the ‘hacks’.
And yet they succeed. They continue to get jobs and they continue to roll out tag soup, tabled-based layouts with amateurish graphics full of Photoshop filters and all-Flash sites full of unnecessary and cheesy animation. They rip off well-made sites, stealing graphics and layouts and pawning them off as their own work to unsuspecting clients.
He subsequently makes the foolish suggestion of ‘some kind of professional body for our industry’. Right, because professional bodies in other industries tend to defend high standards and offer reliable service?
He’s written this post as if he’s the first professional in the world to suffer downward pressure on rates because of technological advancement and increased competition. He’s not, and he ought to go read about what, well, nearly every other industry has had to face at one time or another. Whinging isn’t going to help, and neither is a professional association or, Lord help me, web designers’ union.
Personally, sometimes I hire the $150/hour designer and sometimes I hire the $30/hour guy. Why? Because I know what differentiates the two, and I know when I need the hotshot and when I can make do with the hack.
Bonus design link: Why table layouts are stupid.