Posts from the ‘The Long View’ category

Composers, Sheet Music and Piracy

Last week, composer Jason Robert Brown had an extended online conversation with a teenager who was illegally downloading (‘trading’, in the parlance of this particular online…

Read article

How To Nullify the Cowardly Black Bloc?

The violent protests we’re witnessing in Toronto this weekend are, to my mind, alternate versions of what might have been in Vancouver during the Olympics. There…

Read article

City, Country and What’s In-between

I should read The Atlantic more often–the June issue had a number of great pieces in it. In addition to the aforementioned review by Caitlan Flanagan,…

Read article

No More Residential Phone Directories in Seven Canadian Cities

I’ve written about paper-based telephone directories on more than one occasion, both about the declining appeal of their business model and the enormous waste their product…

Read article

Top Down, Bottom Up and Canadian Tap Water

Lately I’ve been thinking a lot about how the worlds of marketing and social change converge. In particular, I’ve been interested in how the web enables…

Read article

Prezi and My Northern Voice Track

I like speaking at Northern Voice because I don’t have to speak about web marketing, which is my usual topic for professional gigs. Instead I can…

Read article

Old Stuff From Dead Companies

Today I was running a workshop on creating successful online marketing campaigns. By way of introducing myself, I talked through a couple of early campaigns in…

Read article

A Carrotmob in Vancouver

Last summer I wrote about Carrotmob, a clever approach to motivating businesses to become more environmentally responsible by offering them cold, hard cash. Here’s their own…

Read article