Posts tagged ‘advertising’

Just need a little guy time

Today I was having a drink at the Wicklow on False Creek. I visited the men’s room, and discovered this posted above the urinal (click to…

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Cheapest Advertising Campaign Ever

I was getting off the SkyTrain today, and I noticed this note stuck to the route map above the door. It simply says “Save $$, DealByDay.com“.…

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When Does Paying Feel Right?

I spotted this ad on a shopping cart at our local Save-on-Foods, and it struck me as rather baffling. If we’re talking about ‘feel’, then paying…

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Advertising on Bathroom Mirrors

I’ve written before about the incursion of advertising into new public (if privately-owned) spaces. The most recent example was video screens in the back seats of…

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The Men Your Man Could Smell Like

In recent months, while watching hockey games, I’ve noticed these L’Oreal For Men commercials featuring Patrick Dempsey: The target demographic for these commercials is surely wives…

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Comparing Online and Offline Advertising

Mathew twittered about this iMedia Connection article by Robert Moskowitz the other day, and it piqued my interest. Its thesis is that because offline advertising costs…

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Backseat Video Advertising in Taxis

The first time I saw an LCD display built into the back seat of a taxi cab, it was last New Years Eve in Mahattan. It…

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Does Facebook Have At Least One Profile For Every Teen in BC?

In the next couple of months, I’m giving three talks to different groups associated with post-secondary education. In preparing these speeches, I was doing research into…

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