Riddle Me This SEO Mystery

January 24th, 2008, 3 Comments »

One of my posts on the popular (but crappy) email newsletter service Constant Contact used to be ranked #3 when you searched for “Constant Contact”.

Finding the site down today, I was reminded to do a search on the company again to see where my site now ranked. My post has been bumped down to ninth.

That’s fair enough, as timeliness should be an important part of search result ranking. However, in the top eight results, there are separate results for constantcontact.ca, constantcontact.org and addme.roving.com. All of these simply redirect to ConstantContact.com, and have few or no incoming links to them.

I don’t usually see that kind of behaviour in search results. I don’t think it’s particularly kosher that Google ranks redirecting alternative URLs so highly. What gives?

3 Comments »