CoolSpotters and Matt Damon’s Sweater
May 7th, 2008, 13 Comments »
I really enjoyed “The Bourne Identity” when I first saw it in the theatre (here’s an early, rambling blog post on the film). I also really wanted Matt Damon’s sweater. He wears this kick-ass black, military-style sweater in the film. Of course, he looks way better than I would in it, but that’s also true of togas, house coats and djellabas.
At the time, I imagined a website which tracked what actors wore in movies, and sold real-world equivalents which you could buy. This was back in 2002, and I remember searching for a website that filled that role. I couldn’t find much. I did a few quick searches today, and still didn’t find anything super promising. SeenOn.com looks like the right fit, but it lists all of three movies thus far.
CoolSpotters has the potential to become such a resource, though it seems more targeted at off-screen It Girl bollocks. I read about it today on TechCrunch:
It’s an eye-candy celebrity-focused site that shows users the products celebrities are wearing in various photos. Users can then talk about and, of course, purchase those items.
Users can track celebrities, products, brands, shows (TV, Movies, etc.), places, events, and more. The idea is to show connections between people and stuff. These connections are called “spots” (as in, “I spotted that”), and show details on the item. If something is incorrect, users can change or remove it, and add new people and things.
They kind of combine the crowd-sourcing of Wikipedia and Facebook tags (or Flickr notes, if you like) with the smarmy photos of gossip blogs. It’s a smart approach.
I did a search for “The Bourne Identity”, but the only product identified is an ostentatious TAG Heuer Quartz Chronograph. Which Mr. Damon was apparently wearing on both wrists.