It’s a fantastic idea, to apply the navigation model of Google Maps to other virtual representations of atoms and bits. I include ‘bits’ because Zoomii will no doubt extend to MP3 downloads and ebooks, which have no real-world equivalent. I’m slowly reading Everything Is Miscellaneous by David Weinberger. I wonder how he feels about a virtual representation of the space-limited physical world? Besides the obvious retail goods, what else could we Zoomiize? Voting records for Members of Parliament?
As I zipped around the Canadian version of Zoomi, I note that an author named Stephenie Meyer has no less than five books in the top 20 bestsellers on Amazon.ca. Can I get a WTF? They’re apparently vampire love sagas for the young adult crowd. Them kids–no accounting for taste.
The links shown below some sites in our search results, called Sitelinks, are meant to help users navigate your site. Our systems analyze the link structure of your site to find shortcuts that will save users time and allow them to quickly find the information they’re looking for.
We only show Sitelinks for results when we think they’ll be useful to the user. If the structure of your site doesn’t allow our algorithms to find good Sitelinks, or we don’t think that the Sitelinks for your site are relevant for the user’s query, we won’t show them.
At the moment, Sitelinks are completely automated. We’re always working to improve our Sitelinks algorithms, and we may incorporate webmaster input in the future.
I also found this discussion about Sitelinks. It indicates that they have nothing to do with your site’s popularity or traffic.
If it were more important, I’d go do an exhaustive analysis of sites with Sitelinks in the search results, and figure out what makes them tick. I believe the Sitelinks only show up when you search for the domain itself (here’s an alternative example for the screenshot above, without Sitelinks), so those searchers are very, very likely to click the first result, Sitelinks or not.
