February 16th, 2009, 6 Comments »
Jules recently posted about her web stats. They tell her, among many other things, that she still has one or more readers who are still on Windows 3.1 (originally released on March 18, 1992). I thought I’d check the stats for this site for the same very, very late adopter. No such luck–the oldest visitors that my Google Analytics account shows are on Windows 95 (two of them in the last month, as it happens).
Then I thought to check what percentage of Windows users are using Vista, and what fraction is still on Windows XP. Windows Vista was released a little over two years ago, on January 30, 2007. It has, as I’m sure you’re well aware, been plagued by criticism. I know many XP users who will skip Vista entirely, moving straight to Windows 7 (as of yet, it has no slicker name).
I checked this site, as well as a client’s site (they’re in the software industry). I compared Windows XP and Vista usage for January, 2008 and January, 2009. Here’s what I found:
For this site, as a percentage of all visitors on Windows:
| |
XP |
Vista |
| January, 2008 |
80% |
15% |
| January, 2009 |
66% |
31% |
For a client site, as a percentage of all visitors on Windows:
| |
XP |
Vista |
| January, 2008 |
81% |
13% |
| January, 2009 |
74% |
21% |
Those numbers don’t add up to 100% because there’s a fraction of users on Windows 2000, NT, CE, 98, 95, ME and so forth.
I checked a couple of other sites, and the numbers look more like my client’s site than my own. Vista usage floats around the 25% mark for January, 2009. What should the adoption rate look like? I really have no idea. Microsoft surely hoped that a majority of their users would be on Windows Vista by the time they released Windows 7.
6 Comments »
July 4th, 2007, 4 Comments »
I have a pretty good grip on how web stats work, and what metrics I should be paying attention to. However, I’ve observed a couple of peculiarities in the Google Analytics reports for iPhatigue.com:
IPhatigue is a one page site. The only links on the page go off the site. So:
- Why the huge difference between page views and visitors? Surely those numbers ought to be quite close together, unless 1 in 3 visitors is loading the page twice? That’s probably not happening, because 96% of visitors are unique.
- Google says that the bounce rate is “is the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page)”. Shouldn’t that number be 100%, given that the site only has one page?
Do any of the stats-heads out there have some insight?
4 Comments »
May 8th, 2007, 3 Comments »
You know, I always had mixed feelings about Google Analytics. I liked the quality of the data they captured–it always seemed more realiable than other services–but I came to dislike the interface. It ran really slow on my laptop, and presented my data in some peculiar ways.
Happily, Google has just launched a new version of their stats package, and it looks way better. From the Google Analytics blog:
We’ve redesigned the reporting interface for greater customization and collaboration. This should make it easier for businesses and website owners to find and share the data you need to make informed decisions. The new version presents data more clearly and in context, so you can look at a single report to gain insights rather than having to pull up several reports to understand what action to take.
You can take a tour to check out the new features and interface. Also, Andy Beal has an in-depth look at the new version on Marketing Pilgrim.
UPDATE: Hmmm…spoke too soon. Either there’s an interface bug for Firefox on OS X, or my three-year old PowerBook is too slow. The new app errors out when I click the little down arrow beside the date to modify the date range.
3 Comments »